Till today many people think that he who sells his soul to make money is a salesman . They are only interest in his commission at any cost .They want to make a sale by hook and by crook. You might have heard that to succeed in business you need to learn the “Tricks and Trade.”
Cheats and crooks learn the tricks and a good professional only learn the trade. Selling with integrity is a noble profession. Till today selling is the highest paying profession in the world. It is competence and proficiency that determines the success of the professional.
People buy more from the heart rather than head. A good sales professional not only makes presentation but he sells himself, his products and his company. Evens if there is a good product from good company but the prospect is not comfortable with the sales person ,he will not buy .It is the comfort level with the sales person which will determines to buy the product or not. Comfort level is the unsaid emotional feeling /intuitive felling.
Selling is an inner game as well as outer game. The selling profession offers many challenge but also many rewards for those who succeeds. The opportunity and rewards for a professional salesperson are unlimited. There is two kinds of rewards for every sales professional- Internal and external.
Internal rewards are intangible or invisible and can only be felt. It comes when the sales person’s actions are driven by positive values and positive attitude like satisfaction security, confidence, peace of mind,happiness etc.
External rewards are tangible and visible .It is driven by ambition, goals and hard work. If they are not value driven then one may make money but have no satisfaction and peace of mind. External rewards include money recognition respect, prestige etc.
Selling is only the transfer of enthusiasm from seller to the buyer .suppose you became as enthusiastic about my product or service as I am, you would end up buying it, would not you ?If I am not enthusiastic about my product or service ,I have no right to sell it
A good sales person should have a strong belief in his product or service. Under the same circumstances, if the sales person would not buy his own product, he certainly has no right to sell it to anyone.
If under the same circumstances, a medical doctor would not prescribe a medicine to his own son, he has no right to prescribe that medicine to any other patient. If he does, he is cheating, deceiving people.
“SELLING IS 90%CONVICTION AND 10%COMMUNICATION OF THE CONVICTION.”